Services and Products
‘Sustainable Marketing’ is an organisation which provides for you a range of marketing services.
Our core focus is to provide marketing with direction and purpose for those like minded organisations who feel they have a responsibility to our community to produce product and deliver services in an environmentally responsible manner.
‘Sustainable Marketing’ will work with you to develop a strategy to most effectively communicate with your eco-concerned target market. Whether that means starting from the beginning to develop a useable strategy or helping you to implement part of an existing strategy, we are able to help.
‘Sustainable Marketing’ has the capacity to deliver a range of marketing services which will be focused on developing your competitive advantage by clearly communicating the positive environmental benefits of your product to your customer.
You might be thinking... ‘but the environmental message is only one of the many benefits of my product’. This is common. ‘Sustainable Marketing’ understands this and can create for you a marketing strategy which encompasses not only your environmental committment, but also the other benefits of your product, that your target market values.
Our range of ‘GreenMarketing’ services availalbe for you include:
Strategy
Market Research – if you don’t know what your customers want, how can you sell your product to them? Conducting marketing research to identify what your customers value, their perceptions and understanding their buying decisions, will help you to delvier your message to them most effectively and with the greatest chance of success.
Creating and implementing a useable marketing strategy, which will develop your brand image and top of the mind recognition in your product category
Branding
Creating a brand image – need a new image support your new commitment to the planet?
Communicating with your customers
Developing a communication plan for you to send clear, consistent messages to your target market who values and respects your organisation for your commitment to the future of our community.
Your communication plan will include all the tools you need to communicate effectively with your customers, including direct marketing, sales promotion and advertising
If you would like more information about how we can work with your business, please contact us